Online shopping refers to a type of shopping that is done over the internet. It has become pretty big these past years for the reason that it’s way more convenient. With online shopping, people are not able to shop anywhere and anytime.
Offline shopping refers to a type of shipping that is done in a physical store. Where a customer buys the actual item, see it and feel it. Although it’s not as convenient as an online store, returns are less since the expectations are already met before the sale is complete.
The problem is the balance: The problem today is the balance. If you have an online store and a physical store, there is a problem with balance. There will always be a store that will be doing better over the other. Like your online store is blazing in sales and your physical store has almost none.
The solution: The solution can be in the form of an e-voucher. But not just an e-voucher that you can order online, but an e-voucher that should send customers to your physical store to balance your sales. By doing this, you will have people going to your physical stores because the trip in going there is a saving that they will miss out on.
If you have an online store and an offline store, if you don’t do anything to both stores, there will be an imbalance of sales. Ideally, you should have a balanced sales both in your offline and online store. You should try to balance it by doing promotions like having e-vouchers. So that people will be forced to go to your offline store since they can get a discount and not to mention lower your return rate. For the best e voucher creation Singapore, visit the link.